--- title: insights | Matthew Morgan (2) description: Stay ahead with 24GO Insights—expert tips, strategies and case studies on B2B marketing, automation, CRM and growth. Smarter marketing starts here. (2) --- [![24GO_Logo_WhiteOrange_15pct_side_border](https://24go.ai/hubfs/24GO_Logo_WhiteOrange_15pct_side_border.png)](https://24go.ai/) - [SERVICES](https://24go.ai/services) - [AI ENABLEMENT](https://24go.ai/artificial-intelligence) - [REVOPS & SYSTEM ARCHITECTURE](https://24go.ai/services/#more) - [GROWTH MARKETING & ACQUISITION](https://24go.ai/services/#grow) - [CASE STUDIES](https://24go.ai/work) - [RESOURCES](https://24go.ai/resources) - [INSIGHTS](https://24go.ai/insights) - [CONFIGURATOR](https://24go.ai/configurators) - [PLATFORMS](https://24go.ai/platforms) - [HUBSPOT](https://24go.ai/platforms#hubspot) - [TRAFFIC QUEST](https://24go.ai/platforms#traffic-quest) - [MONDAY.COM](https://24go.ai/platforms#VIDEO) - [SHOPIFY](https://24go.ai/platforms#VIDEO) - [SALESFORCE](https://24go.ai/platforms#VIDEO) - [LINKEDIN](https://24go.ai/platforms#VIDEO) - [META](https://24go.ai/platforms#VIDEO) - [GOOGLE](https://24go.ai/platforms#VIDEO) - [PRICING](https://24go.ai/pricing) - [INDUSTRIES](https://24go.ai/about) - FINTECH & FIN-SERVICES - SAAS & TECHNOLOGY - PROFESSIONAL SERVICES - ALLIED HEALTH - REAL ESTATE & PROPERTY - ECOMM & DTC - EDUCATION & COACHING - B2B BUSINESSES - STARTUPS & SCALEUPS - [ABOUT](https://24go.ai/about) ## 24GO INSIGHTS Stay ahead with 24GO Insights—expert tips, strategies and case studies on B2B marketing, automation, CRM and growth. Smarter marketing starts here. [![](https://24go.ai/hubfs/marketing-young-cute-business-lady-striped-shirt-office-creating-new-marketing-plan-1.jpg)](https://24go.ai/insights/startups-stop-doing-this-3-mistakes-that-are-killing-your-growth) ### [Startups, Stop Doing This: 3 Mistakes That Are Killing Your Growth](https://24go.ai/insights/startups-stop-doing-this-3-mistakes-that-are-killing-your-growth) July 23, 2025 [READ MORE](https://24go.ai/insights/startups-stop-doing-this-3-mistakes-that-are-killing-your-growth) [![](https://24go.ai/hubfs/Add%20a%20heading.png)](https://24go.ai/insights/the-age-of-personal-advertising-in-2025-what-it-means-for-you) ### [The Age of Personal Advertising in 2025: What It Means for You](https://24go.ai/insights/the-age-of-personal-advertising-in-2025-what-it-means-for-you) July 14, 2025 [READ MORE](https://24go.ai/insights/the-age-of-personal-advertising-in-2025-what-it-means-for-you) [![](https://24go.ai/hubfs/DALL%C2%B7E%202025-03-13%2016.47.19%20-%20A%20futuristic%20concept%20image%20representing%20the%20transition%20from%20traditional%20search%20engines%20(SEO)%20to%20AI-driven%20search%20(AIEO).%20The%20image%20should%20feature%20a%20sp-1.webp)](https://24go.ai/insights/seo-is-dead-the-rise-of-artificial-intelligence-engine-optimization-aieo) ### [SEO is Dead: The Rise of Artificial Intelligence Engine Optimisation (AIEO)](https://24go.ai/insights/seo-is-dead-the-rise-of-artificial-intelligence-engine-optimization-aieo) March 13, 2025 [READ MORE](https://24go.ai/insights/seo-is-dead-the-rise-of-artificial-intelligence-engine-optimization-aieo) [![](https://24go.ai/hubfs/9d915a_be3dfa3559c84b14aa6bcd84d3d2d23dmv2.webp)](https://24go.ai/insights/what-am-i-up-to-today) ### [What am I up to today?](https://24go.ai/insights/what-am-i-up-to-today) March 8, 2024 [READ MORE](https://24go.ai/insights/what-am-i-up-to-today) [![](https://24go.ai/hubfs/9d915a_be24376a3bd24f30824073f846561d78mv2.webp)](https://24go.ai/insights/my-book-minor-miner-was-published-today) ### [My book, Minor Miner, was published today.](https://24go.ai/insights/my-book-minor-miner-was-published-today) March 8, 2024 [READ MORE](https://24go.ai/insights/my-book-minor-miner-was-published-today) [![](https://24go.ai/hubfs/9d915a_a7a6891367c743efb86d2cd003f50832mv2.webp)](https://24go.ai/insights/running-marathons-can-reduce-your-cardiovascular-age) ### [Running marathons can reduce your cardiovascular age](https://24go.ai/insights/running-marathons-can-reduce-your-cardiovascular-age) March 8, 2024 [READ MORE](https://24go.ai/insights/running-marathons-can-reduce-your-cardiovascular-age) [![](https://24go.ai/hubfs/9d915a_719aee3e308f45b1a15e0abe56128c74mv2.webp)](https://24go.ai/insights/how-brands-monitor-and-use-instagram) ### [How Brands Monitor and Use Instagram](https://24go.ai/insights/how-brands-monitor-and-use-instagram) March 8, 2024 [READ MORE](https://24go.ai/insights/how-brands-monitor-and-use-instagram) [![](https://24go.ai/hubfs/9d915a_8a051210713b4fd4ad1467cc8db856fcmv2.webp)](https://24go.ai/insights/why-do-we-want-branded-sunglasses) ### [Why do we want branded sunglasses?](https://24go.ai/insights/why-do-we-want-branded-sunglasses) March 8, 2024 [READ MORE](https://24go.ai/insights/why-do-we-want-branded-sunglasses) [![](https://24go.ai/hubfs/9d915a_73f0ba88ac644e6a9a950d4fdcfa0706mv2.webp)](https://24go.ai/insights/how-sneaker-brands-catered-to-women-in-2018) ### [How Sneaker Brands Catered to Women in 2018](https://24go.ai/insights/how-sneaker-brands-catered-to-women-in-2018) March 8, 2024 [READ MORE](https://24go.ai/insights/how-sneaker-brands-catered-to-women-in-2018) [![](https://24go.ai/hubfs/9d915a_310be36424024f11b25ce606a911083emv2.webp)](https://24go.ai/insights/at-40-weve-only-just-begun) ### [At 40 we've only just begun.](https://24go.ai/insights/at-40-weve-only-just-begun) March 8, 2024 [READ MORE](https://24go.ai/insights/at-40-weve-only-just-begun) [Prev](https://24go.ai/insights/author/matthew-morgan) [1](https://24go.ai/insights/author/matthew-morgan) [2](https://24go.ai/insights/author/matthew-morgan/page/2) [3](https://24go.ai/insights/author/matthew-morgan/page/3) [4](https://24go.ai/insights/author/matthew-morgan/page/4) [5](https://24go.ai/insights/author/matthew-morgan/page/5) [Next](https://24go.ai/insights/author/matthew-morgan/page/3) ### LOCATION Unit 3/112a Martin St, Brighton VIC 3186 [+61 (0)3 4052 5865](tel:610340525865) [hello@24go.ai](mailto:hello@24go.ai) ### There's More - 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